Oliver Auston, Chief Innovation Officer.

Oliver serves as Pure Safety’s Chief Innovation Officer. He has dedicated his career to the Height Safety industry since 2001. He is the Managing Director at Checkmate Lifting & Safety located in United Kingdom. Checkmate is the UK’s leading innovator, designer, manufacturer and trainer of lifting and height safety equipment. In addition to Checkmate, Oliver has served as Chairman at LEEA (Lifting Equipment Engineers Association) and Technical Committee Chairman supporting and developing TGN (Technical Guidance Notes) at WAHSA (Working at Height Safety Association).

Oliver’s passion for product development is reflected by his involvement/leadership with greater than 70 patents ranging from basic soft goods to the more complex engineered products.


Board of Directors

nick vande

Nick Vande Steeg
Board Member

bill kassling

Bill Kassling
Board Member

kevin coplan

Kevin Coplan
Board Member

john arney

John Arney
Chairman of PSG Holdings

anders pettersson

Anders Pettersson
Board Member

pat velasco

Pat Velasco
Board Member

julian ameler

Julian Ameler
Board Member

roland schylit

Roland Schylit
Board Member

Executive Team

jeff ward

Jeff Ward

tony coco

Tony Coco
Executive VP of Sales and Marketing

Ron Beaudry

Ron Beaudry
General Manager

Richard Marsden

Richard Marsden
Chief Financial Officer

Bruce Larson

Bruce Larson
VP of Human Resources

oliver auston

Oliver Auston
Chief Innovation Officer

anna cothran

Anna Cothran
General Counsel